A little note for our Aussie Glow Girls 🤍
Our bestselling Self Tan Foams are available to shop across Australia now, with the rest of the Glow Street range arriving soon.
We’re still putting the finishing touches on your Australian shopping experience, so please bear with us while we get everything just right. 🤎
LET'S TALK ABOUT SELF TAN.
If you've avoided self tan, we probably know why..
It always looks fake.
You're not looking for a dramatic orange tan. You want the kind of colour people assume you naturally have.
It smells like fake tan.
That unmistakable fake tan smell? One of the biggest things we wanted to leave behind.
You have to plan your whole life around it.
Old clothes. No white sheets. Don't touch anyone. Don't make plans.
Self tan shouldn't require its own calendar.
And then it fades horribly.
Because a beautiful tan on day one isn't much use if you're scrubbing patchy colour off five days later.
SO WE CHANGED THE BRIEF.
What if self tan just felt like... your skin?
Natural-looking colour. Comfortable to wear. Beautiful as it fades. Easy enough to fit into an ordinary Tuesday.
LOOKS NATURAL
Colour designed to make people wonder where you've been — not what tan you're wearing.
FEELS EASY
Apply your glow without writing off the rest of your evening.
FADES BEAUTIFULLY
Because we're just as interested in how your tan looks on day five as day one.
FITS REAL LIFE
Work. Kids. Gym. Dinner. Bed.
Self tan without all the self tan things.
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No obvious orange finish
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No sticky marinating
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No tell-tale fake tan smell
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No horrible patchy fade
Your skin. Just a little more holiday.
Believable, sun-kissed colour.
SWIPE TO COMPARE →
THIS IS WHAT WE MEAN BY NATURAL.
Your skin. Just a little more holiday.
No dramatic orange transformation. No obviously fake finish. Just believable, sun-kissed colour.
BEFORE
Your skin.
LIGHT / MEDIUM
Soft, sun-kissed bronze.
DARK
Deeper. Still believable.
The tan dried down faster than any self-tanner. The colour developed into a gorgeous, natural-looking bronze with no orange tones, and it faded evenly.
Two ways to glow.
Light/Medium Self Tan Foam
Dark Self Tan Foam
You shouldn't have to cross your fingers when trying a new tan.
That's why your first Glow Street purchase is backed by our 100% Glow Guarantee.
Try your glow. See how it applies, develops and fades. If it isn't right for you, send it back for 100% of your money back.
A few things you might want to know.
Because choosing a self tan shouldn't require an hour of research.
Light/Medium is our soft, everyday bronze and a beautiful choice for fair to light-medium skin tones or anyone wanting a natural sun-kissed result.
Dark gives a richer holiday bronze while still keeping that natural-looking Glow Street finish.
If you're completely new to tanning or want to build your colour gradually, Gradual Glow Body Butter is the easiest place to start.
Absolutely. Glow Street was created to take the guesswork out of self tan. Start with Gradual Glow if you'd like complete control over your colour, or choose Light/Medium Foam for an easy natural-looking first tan.
That's exactly what we didn't want. Glow Street is designed to create believable, natural-looking bronze rather than an obviously fake orange finish.
We've worked hard to leave that unmistakable fake tan smell behind. Glow Street is designed to feel much more pleasant to wear while your colour develops.
No sticky marinating. Our Self Tan Foams and our Body Butter dries quickly so you can get dressed and get back to real life.
Your result will depend on your skin, preparation and routine, but Glow Street is designed to give you beautiful colour that fades gradually over 7 - 10days and evenly rather than ending in a patchy mess.
Yes. Allow your tan about 60 seconds to dry first, then get dressed and carry on with your day/evening. We recommend loose clothing while your tan develops.
Your first Glow Street purchase is backed by our 100% Glow Guarantee. Try your glow and see how it applies, develops and fades. If it isn't right for you, you're covered under our guarantee terms.
Read the Glow Guarantee →